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The Beginner’s Guide To Programmatic Advertising: Explained Simply

The digital landscape took its sweet time to change and evolve. With it, evolved all of its allies. Today, the digital marketing field is at a point where it has become the future of advertising. Programmatic Advertising is one such ally that is rising towards its peak, with a large number beginning to understand details related to it and how it shall benefit businesses. This real-time bidding service is an automated process of buying media for a target audience, through an exhaustiv...

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9 Benefits of Storytelling in Blogging: A Proven Content Marketing Strategy

As children, we were read bedtime stories by our parents/guardians. We were able to resonate with these stories, in spite of being imaginary. What was it that made us feel close to the characters in the stories and want to learn more about them? In fact, even now, most of us would prefer reading stories rather than going through pages and pages of of dull information and content. That’s just the thing about storytelling. It attracts a larger number of people and appeals to a greate...

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7 Factors To Consider For Mobile SEO : An Ultimate Guide

Today you can easily find a plethora of companies for a single search that you make through your mobile. Mobile SEO has become an important tool to increase your online brand value. What companies need now are efficient methods and tips that can help them in their mobile SEO. This article aims at informing you about the main factors that you must consider while optimizing your website for mobile users. 1. The Content Must be Accurate and Comprehensive Imagine you search for something on the in...

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Top 5 Social Media Marketing Benefits For Small Business

3.196 billion of the world’s population are dedicated users of social media channels, they’re an organic medium to reach out to for new/ highly targeted potential customers. Take this into consideration, 60 % of Instagram users claim they discover new products on this portal. As per studies, around 96% of marketers are presently utilizing social media marketing, but 85% of participants aren’t sure which tools are the best to use. With Max Effect Marketing, a Colorado Digital ...

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30 Reasons Why Every Business Needs SEO

Want to know the benefits of SEO for your business? This list of SEO benefits will make you convinced to take SEO services for your business. You might have received those emails, phone calls, and solicitations every week or every day where companies want to sell you their SEO services. You may even find advertisements that are not even a bit helpful because they nowhere explain the WHY your business needs SEO and why you should invest your dollars for getting a place in organic searc...

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18 Reasons Why Digital Marketing Is Important For Your Business

The digital marketing landscape is ever changing. Your business is ever changing as well. Highs and lows are a part of every business. Similarly, digital marketing is witnessing a boost in 2019.  Within just the past few years, the importance of digital marketing has become something else. It’s become an integral part for business. Have you been postponing investing your finances and time in digital marketing? There’s a chance you think that with the limited funds and workforce it wo...

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16 Digital Marketing Experts Share Biggest Online Marketing Mistakes

As Digital Marketers, we hope that each of you takes your projects seriously and strives to produce the best final product for the good of the industry and its reputation. However, even when we are trying to do the right things, we are going about it in the wrong way or have the wrong goal. There are a million different reasons that a project can veer off track. In this article, we’ll share some common digital marketing mistakes and how to avoid them from some of digital marketing’s best ...

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23 SEO Myths You Should Leave Behind In 2019

It’s a new year and the wheels of SEO have started churning. SEO has upped its game yet again, simply with the knowledge that the Google algorithm decided to get smarter. Now, it may seem as though Google and SEO have the upper hand in the game but you can get ahead too. Start by getting rid of the myths you associate with SEO. Here are the myths to be left behind in 2019: 1. Interlinking on your Own Page is Bad This is absolutely not true. A visitor will stay on your website muc...

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8 Tips To Effectively Market A Healthcare Organization On Social Media

Within the next 4 to 6 years, the use of social media to connect with individuals is expected to increase 2 or 3 -fold. Now let's talk about social media in the field of healthcare. Relevant and timely information on social media can help engage patients, providers, and the public. It can also communicate the value and reliability of the health system. Is the social media tactic really a critical component of a healthcare marketing strategy? It has been found that most consumers’ ...

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7 Quick & Crucial Facts For Websites

  As we enter 2019, I continue to see people putting less and less of an emphasis on good website design and structure. Companies are captivated by the draw of social media and think that a Facebook page or a landing page can work in lieu of a website. Nothing could be further from the truth.   Also, our company continues to see new marketing clients come on with a terrible website. Either it is poorly structured, a poor platform (GoDaddy web builder anyone?) or severely outda...

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