The digital landscape took its sweet time to change and evolve. With it, evolved all of its allies. Today, the digital marketing field is at a point where it has become the future of advertising. Programmatic Advertising is one such ally that is rising towards its peak, with a large number beginning to understand details … Continue reading "The Beginner’s Guide To Programmatic Advertising: Explained Simply"

As children, we were read bedtime stories by our parents/guardians. We were able to resonate with these stories, in spite of being imaginary. What was it that made us feel close to the characters in the stories and want to learn more about them? In fact, even now, most of us would prefer reading stories … Continue reading "9 Benefits of Storytelling in Blogging: A Proven Content Marketing Strategy"

Today you can easily find a plethora of companies for a single search that you make through your mobile. Mobile SEO has become an important tool to increase your online brand value. What companies need now are efficient methods and tips that can help them in their mobile SEO. This article aims at informing you … Continue reading "7 Factors To Consider For Mobile SEO : An Ultimate Guide"

3.196 billion of the world’s population are dedicated users of social media channels, they’re an organic medium to reach out to for new/ highly targeted potential customers. Take this into consideration, 60 % of Instagram users claim they discover new products on this portal. As per studies, around 96% of marketers are presently utilizing social … Continue reading "Top 5 Social Media Marketing Benefits For Small Business"

You might have received those emails, phone calls, and solicitations every week or every day where companies want to sell you their SEO services. You may even find advertisements that are not even a bit helpful because they nowhere explain the WHY your business needs SEO and why you should invest your dollars for getting … Continue reading "30 Reasons Why Every Business Needs SEO"

The digital marketing landscape is ever changing. Your business is ever changing as well. Highs and lows are a part of every business. Similarly, digital marketing is witnessing a boost in 2019. With various trends flooding in, your business will have to keep up with them and perhaps implement them. Have you been postponing investing … Continue reading "18 Reasons Why Digital Marketing Is Important For Your Business In 2019"

As Digital Marketers, we hope that each of you takes your projects seriously and strives to produce the best final product for the good of the industry and its reputation. However, even when we are trying to do the right things, we are going about it in the wrong way or have the wrong goal. … Continue reading "16 Digital Marketing Experts Share Biggest Online Marketing Mistakes"

It’s a new year and the wheels of SEO have started churning. SEO has upped its game yet again, simply with the knowledge that the Google algorithm decided to get smarter. Now, it may seem as though Google and SEO have the upper hand in the game but you can get ahead too. Start by … Continue reading "23 SEO Myths You Should Leave Behind In 2019"

Within the next four to six years, the use of social media to connect with individuals is expected to increase two or three -fold. Now let’s talk about social media in the field of healthcare. Relevant and timely information on social media can help engage patients, providers, and the public. It can also communicate the … Continue reading "8 Tips To Effectively Market A Healthcare Organization On Social Media"

  As we enter 2019, I continue to see people putting less and less of an emphasis on good website design and structure. Companies are captivated by the draw of social media and think that a Facebook page or a landing page can work in lieu of a website. Nothing could be further from the … Continue reading "7 Quick & Crucial Facts For Websites"